Friday, February 5, 2016

Dx3 Canada Trade Show Digest Weekly Roundup



                       

The Advent of “Niche” Brings Brands To New Demographics On Mobile

By Dx3 Digest Contributor on Feb 04, 2016 10:58 am
niche fb headerArticle contributed by Kenny Zamora. With mobile devices and apps becoming a more integral source of daily media consumption, much of the content viewed online does not necessarily come from agencies and corporations. Mobile apps have created a new broadcast medium, giving anybody the chance to generate content which can be viewed by friends, family and people […]  READ MORE »
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SHOP.CA Announces Former Groupon & Sears Exec Tony Chvala As New CEO

By Dx3 Digest Contributor on Jan 29, 2016 10:56 am
shop-ca-webSHOP.CA today announced that American e-commerce veteran Tony Chvala has joined SHOP.CA as Chief Executive Officer, following his appointment to the Board this past summer. A highly accomplished U.S. ecommerce executive, Tony has global experience across all retail categories for Fortune 500 corporations and has proven himself to be a transformational leader that has deep […]  READ MORE »
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Digital Again Dominates Canada’s Most Influential Brands At Advertising & Marketing Week 2016

By Phil Smalley on Jan 29, 2016 10:38 am
Steve Levy of Ipsos Reid presents the Top 10 Most Influential Brands in Canada at FFWD Advertising And Marketing Week 2016.Ipsos Reid’s Top 10 Most Influential Brands in Canada list was unveiled at FFWD Advertising And Marketing Week 2016 with Google taking the top spot for the fourth consecutive year, followed by Apple, Microsoft and Facebook. Steve Levy of Ipsos Reid, walked the audience through the ten brands, with technology, food and retail accounting for […]  READ MORE »
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Bell Let’s Talk Day 2016 Sets New Record With 125 Million Calls, Texts, Tweets & Shares

By Dx3 Digest Contributor on Jan 28, 2016 11:30 am
Bell Let's Talk CoverBell Let’s Talk Day 2016 set all-new records as Canadians and people everywhere joined Clara Hughes, the Bell Let’s Talk team, and you in what has become by far the biggest mental health campaign in the world. “Canada, you rock! We know the need to talk about mental illness is clear, and I know from […]  READ MORE »
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Samsung’s Solve For Tomorrow Challenge Names Finalists For $50,000 In School Technology

By Phil Smalley on Jan 26, 2016 02:06 pm
shutterstock_238623745Samsung has announced the list of semi-finalists who will compete for $50,000 in technology for their school in the first ever Canadian edition of its Solve for Tomorrow Challenge. The program is open to students from grade 6 to grade 12 and requires them to use science, technology, engineering and math to solve problems in their […]  READ MORE »
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More Recent Articles:

Creative Leader Shares Secrets To Career Success At Advertising and Marketing Week
The Internet of Things Enters The Mall: How the Mall App Can Be Done Right
The Race for 4K: TSN Enters the Fray
The Food Wars: Toronto’s Hurrier Re-brands As Foodora
Rogers To Deliver World’s First NHL Broadcast In 4K Jan. 23
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